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WinnerThe UzzleLPUZ-NOV01

Printable game freebie

Before
Before
After
After
$667K/yr
Projected annual revenue
+3.6%
Conversion
+3.1%
Rev / visitor

Hypothesis

Adding two visible freebies on the landing page will increase purchase intent and raise the overall conversion rate, as the perceived value of the offer will motivate more visitors to complete a purchase.

What we learned

Won - Added Monthly Revenue: $50,116, Added Yearly Revenue: $601,392

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